Product valuation fixes the price of a product based on what potential customers are willing to pay. Companies want to set the price high enough to cover their costs, but just below the maximum value ...

The decision to leverage B2B channel partnerships often underpins the first stage of company growth. It provides a vital ...

LONDON--(BUSINESS WIRE)--A well-known market intelligence company, Infiniti Research, has announced the completion of its latest article on 3 ways market research can help build a flawless product ...

A strategy is the approach you use to fulfill an objective. For example, if your communication objective is to increase awareness of your product among media by 20 percent, engaging in a press-release ...

Andy Boyd is the CPO at Appfire, an enterprise collaboration software company that enables teams to plan and deliver their best work. In today's fiercely competitive technology ecosystem—with evolving ...

Pricing a product involves looking at costs, knowing your target audience, researching competitors and choosing a pricing strategy that works with your profit goals. Many, or all, of the products ...

This article was originally published on .cult by Yasas Sri Wickramasinge. .cult is a Berlin-based community platform for developers. We write about all things career-related, make original ...

Opinions expressed by Entrepreneur contributors are their own. Most business owners want to quickly launch a new digital product and achieve instant market success. In practice, enchanting growth ...

Opendoor Technologies Inc. OPEN is pushing a wider product expansion strategy that aims to make the home buying and selling ...

Learn how to create a plan that outlines the vision, goals, and actionable steps to guide the development and launch of a product. A product strategy is the road map for a product. It encompasses the ...